1%25+Rule

CLICK HEREto return to discussion topics
MrLandlord Q & A
1% Rule (by MMIT [VA]) May 14, 2026 12:40 PM
       (by Ray-N-Pa [PA]) May 14, 2026 1:09 PM
       (by NE [PA]) May 14, 2026 1:35 PM
       (by NE [PA]) May 14, 2026 1:36 PM
       (by Pmh [TX]) May 14, 2026 2:00 PM
       (by Deanna [TX]) May 14, 2026 2:33 PM
       (by BillW [NJ]) May 14, 2026 3:00 PM
       (by Pmh [TX]) May 14, 2026 3:56 PM
       (by BillW [NJ]) May 14, 2026 5:21 PM
       (by Bonanza [NC]) May 14, 2026 7:12 PM
       (by JS [CA]) May 14, 2026 7:26 PM
       (by DON [PA]) May 14, 2026 11:09 PM
       (by DON [PA]) May 14, 2026 11:09 PM
       (by BRAD 20,000 [IN]) May 15, 2026 2:58 AM
       (by Ray-N-Pa [PA]) May 15, 2026 7:39 AM
       (by BRAD 20,000 [IN]) May 15, 2026 1:16 PM
       (by JS [CA]) May 15, 2026 2:21 PM
       (by GKARL [PA]) May 15, 2026 4:55 PM
       (by zero [IN]) May 16, 2026 7:35 AM
       (by WMH [NC]) May 16, 2026 1:12 PM
       (by WMH [NC]) May 16, 2026 1:12 PM
       (by zero [IN]) May 16, 2026 3:34 PM
       (by ned [AL]) May 17, 2026 8:35 PM

Click here to reply to this discussion.
Click Here to send this discussion to a friend

1% Rule (by MMIT [VA]) May 14, 2026 12:40 PM
Message:

It has been a long time since I have bought or sold.

Is the 1% rule still a good guideline? The 1% rule is that the monthly rent is 1% of the purchase price .

So, a $150k house should rent for $1500/month.

Thanks --174.206.xx.xxx




1% Rule (by Ray-N-Pa [PA]) May 14, 2026 1:09 PM
Message:

It really doesn't apply any longer.

Why did it work to begin with?

1% per month meant you were getting 12% per year. Doing some quick math, if 1/3 of your income goes to fixed expenses an investor could expect a solid 8% return on the investment. Then the government decided to dilute dollar. You heard terms like market correction and people were trained to think bubble bursting. Bubbles didn't break, but returns did get watered down. Now a .08% means you will net out about 6.4% rate instead of 8%.

The flip side to this though, for those who waited for that bubble to burst, the market has gone up a solid 56% nationally since C-19. Cash on cash returns if you used a small amount of leverage are off the charts.

So, is not having that rule of thumb a bad thing? You have to decide. For me it made buying on Cap Rates that much easier --174.131.xxx.xxx




1% Rule (by NE [PA]) May 14, 2026 1:35 PM
Message:

I don’t think any of the old rules work now. --174.249.xx.xxx




1% Rule (by NE [PA]) May 14, 2026 1:36 PM
Message:

I think what we have is an extremely inflated and also frozen market. Almost like a log jam. I think what is key now is patience. --174.249.xx.xxx




1% Rule (by Pmh [TX]) May 14, 2026 2:00 PM
Message:

I have never used that rule. it makes no sense. I set rates above comps. I know what the comps are b4 I decide to buy a house. then I run cash on cash as the trigger. --172.226.xx.xx




1% Rule (by Deanna [TX]) May 14, 2026 2:33 PM
Message:

Around here, I price by bedrooms. I know that a 1-br goes for $x, a 2-br goes for $y, and then a 3-br goes for $z. Then I skew a little more if it has lots of amenities (2-car garage, dishwasher, plentiful closet space, several bathrooms) and skew down a little if it has fewer amenities (one bathroom, carport/no covered parking, small closets, etc). --96.46.xxx.xxx




1% Rule (by BillW [NJ]) May 14, 2026 3:00 PM
Message:

in my college town, if you look at the sales price divided by the yearly rents it equals around 10.5 and that doesn't change much. I gotta think the other part to that is expected appreciation of the property. If the expected appreciation of the property is higher, you can justify higher sales prices with lower rents. I do believe cap rates are a more precise indicator than just sales price divided by rent, just a little harder to calculate, since there's more numbers like propery tax, insurance, maintenance and repairs, etc, in the cap rate calculation --96.234.xx.xxx




1% Rule (by Pmh [TX]) May 14, 2026 3:56 PM
Message:

Bill: I’m also in a college city. I don’t understand your post to justify to lower rents on appreciation. that is only captured on sale. In the meantime my rents pay debt svce, taxes & insurance plus spending $ for my wife. --146.75.xxx.xxx




1% Rule (by BillW [NJ]) May 14, 2026 5:21 PM
Message:

Hope you don't mind I had AI write this: In areas where investors expect stronger home-price appreciation, they may accept a higher GRM—meaning they pay more for the property relative to its yearly rent—because part of their expected return comes from the property increasing in value, not just from rental income. In areas with weaker appreciation prospects, buyers usually want a lower GRM, so the rent provides a better return on the purchase price. --96.234.xx.xxx




1% Rule (by Bonanza [NC]) May 14, 2026 7:12 PM
Message:

Your market is local. What works in one area might not work in your area. The biggest questions is - does it cash flow?

I was buying 3 bed / 2 bath ranches from the 1960s for $140K and renting them for $1200 a month. I could get those to cashflow with a mortgage at 4%.

Those same houses are going for $240K, renting for $1550 a month, with a mortgage at 6.5%. They don't really cash flow anymore if you are buying.

So if SFH are not working, try something else. Airbnb / short term / mid term rentals.

Storage units?

Multifamily? With multifamily the purchase price and the loan are usually based on the income the property generates. If you can show the bank that the rents are low and you can increase the cash flow then you might get something that works.

Mobile home park?

Timber land?

I am sure Ray has some more ideas.

Think outside the box. --65.188.xxx.xx




1% Rule (by JS [CA]) May 14, 2026 7:26 PM
Message:

Normal metrics stopped working here in the early 90s. --162.204.xxx.xxx




1% Rule (by DON [PA]) May 14, 2026 11:09 PM
Message:

Don't try to simplify a complex business down to a simple rule. If the property is in a good area and appreciating, you may wee not get anywhere near 1% of the value as rent. That does not mean it is a bad deal. Conversely, you can buy a rathole in an bad neighborhood and put it on section 8, and get a lot more than 1%. --73.188.xx.xxx




1% Rule (by DON [PA]) May 14, 2026 11:09 PM
Message:

Don't try to simplify a complex business down to a simple rule. If the property is in a good area and appreciating, you may wee not get anywhere near 1% of the value as rent. That does not mean it is a bad deal. Conversely, you can buy a rathole in an bad neighborhood and put it on section 8, and get a lot more than 1%. --73.188.xx.xxx




1% Rule (by BRAD 20,000 [IN]) May 15, 2026 2:58 AM
Message:

MMIT,

I used to use 2%!

Each home should stand on it's own and provide real profit.

What are YOUR goals? Cash flow? tax shelter? Put cash to work? Protect your prop by acquiring the one next door? Rent to your aging parents?

I have shifted my thinking and buying analysis. I now consider the EASE of renting and maintaining - such as a nice brick home in a nice neighborhood with new windows and HVAC

There is more to managing for a profit than plain old rent.

Terms and loans, seller financing, Subject to, buy with cash, Mid Term Rentals, furnished rentals, shared housing...

I ENCOUARGE pets and charge for the appliances, including washer/dryers. Lots of ways to increase the income.

Get to Convention and learn more ways to make money in RE.

BRAD

--68.45.xxx.xxx




1% Rule (by Ray-N-Pa [PA]) May 15, 2026 7:39 AM
Message:

Bill, it has been a long long time since I heard anyone refer to Gross Rent Multipliers. GRMs are good in areas with lots of comps that allow you compare quality within specific zones and between different zones.

In San Diego, the area just before TJ Mexico is called Imperial Beach (IB). It was an underdeveloped area of ocean front property. It would occasionally have ocean water quality issues associated with raw sewage coming from Mexico, so it was a not quite ready for prime-time ocean front town.

The Gross rent multiplier for IB back in the day could have been figured out by using $1,200.000 sales price divided by 120,000 annual gross income. So, the GRM would be a 10 in that example. That 10 might compare to an 8 on inland coastal area, a 6 in the mountains or a 3 in the desert - all within a hours drive from one another.

Why don't GRMs give you a solid picture of how a place should be priced? That beach front house with GRM of 10, doesn't factor in that regular insurance 70% there, or that it is on a flood zone now so flood insurance is required by your lender. Expenses vary wildly.

The GRM will allow you compare IB, to Ocean Beach (15), Mission Beach (18), Pacific Beach (18) or even exclusive La Jolla (30). It has been decades since I have been out there so please understand these GRMs are not current at all. These are just examples --174.131.xxx.xxx




1% Rule (by BRAD 20,000 [IN]) May 15, 2026 1:16 PM
Message:

PS

70% of our new leases CHOOSE Weekly/Bi-weekly Payday Plan Rent. With that I make 13.4 months of rent each year.

Plain old renting is tough with today's housing prices. Gotta get creative by solving people's needs in exchange for money.

BRAD --68.45.xxx.xxx




1% Rule (by JS [CA]) May 15, 2026 2:21 PM
Message:

GRM is still widely used here but we do have a significant numbers of properties either that have sold and/or for sale in most areas. As it is a comparative figure it only makes sense in that way.

I still prefer the CAP rate but you can achieve similar results either way. --162.204.xxx.xxx




1% Rule (by GKARL [PA]) May 15, 2026 4:55 PM
Message:

I keep it pretty simple. I analyze cash flow after debt service. If it doesn't produce enough cash, I'm not interested. I want appreciation but cash flow is first. The main reason I'm not a buyer now is nothing cash flows well. My business is buy and hold, so that's the lens I look through. --172.56.xxx.xxx




1% Rule (by zero [IN]) May 16, 2026 7:35 AM
Message:

Cashflow is king for me as well.

Still looking for a couple more places and still trying to get in the niche markets.

Appreciation is great when you sell or refi, but it doesn't seem to help much until then, at least for me. --47.227.xx.xxx




1% Rule (by WMH [NC]) May 16, 2026 1:12 PM
Message:

All we care about is good cash flow and lack of stress. Will it rent easily or will I be chasing unicorns at every turnover?

And maybe: could I resell it quickly if I need cash? (Never happened but it is something to think about.) --73.216.xxx.xxx




1% Rule (by WMH [NC]) May 16, 2026 1:12 PM
Message:

All we care about is good cash flow and lack of stress. Will it rent easily or will I be chasing unicorns at every turnover?

And maybe: could I resell it quickly if I need cash? (Never happened but it is something to think about.) --73.216.xxx.xxx




1% Rule (by zero [IN]) May 16, 2026 3:34 PM
Message:

Selling fast if need be is another reason I have been letting some of my lower quality places go.

I figured I could sell a few here and there while I don't need to and if the time comes when I must purge them all at least I will have a better quality set. --47.227.xx.xxx




1% Rule (by ned [AL]) May 17, 2026 8:35 PM
Message:

I like rules of thumb. Just realize...that's what they are. They get me in the ballpark.

Rules of thumb I use:

Newer...nice...easy to manage...no hassle- I need 1%/mo.

Average...working class home...older...prolly some tenant hassle... I need 1.5%/mo.

Super low end...hard to rent...rough area...rough tenants... I want 2%/mo.

Again...it just gets me in the ballpark.

If a deal makes sense...it makes sense.

I definately lean toward cash flow. --74.135.xx.xx



Click Here to send this discussion to a friend
Report discussion to Webmaster

Reply:
Subject: RE: 1% Rule
Your Name:
Your State:

Message:

Would you like to be notified via email when somebody replies to this thread?
If so, you must include your valid email address here. By entering your email address here, you agree to receive notification from Mrlandlord.com every time anyone replies to "this" thread. You will receive response notifications for up to one week following the original post. Your email address will not be visible.
Email Address: